If you have an online business or any internet network marketing business, and you are using any social media marketing platforms, you have the power to tap millions of customers globally for only a tiny investment and create infinite returns. Any small business owner or network marketer who is not leveraging the power of the internet or social media marketing is leaving thousands of dollars on the table. Unfortunately lot of network marketers are using social media the wrong way to the point of pushing away their prospects and even their own friends. You don't have to go through this process of making cold calls or pitching your product to people you don't know and get spammed before you knew it.
But How Can You Really Make Social Media Marketing Work for Your Online Business?
A very effective and professional approach to leverage social media marketing for any internet or network marketing business is through applying the principles of attraction marketing. Attraction marketing is about establishing yourself as a leader in your industry then using this to entice people to join your business. It is a very effective strategy that does not involve making cold calls or untargeted sales pitches that are the traditional methods in network marketing.
Some Bits of Information That can Help You Understand How to Apply the Principles of Attraction Marketing into Your Social Media Marketing
1. It takes time for you to establish yourself as a leader in your niche. This is the very first thing you should know about attraction marketing even in social media marketing because you cannot attract any leads if you don't make yourself into a leader first. So how long will it take you to become a leader? It depends on a lot of factors. First, how good are you in marketing yourself out there? Second, do you have any previous experience in network marketing or social media marketing? Third, do you personally know other leaders out there whom you can use for your advantage? And fourth, do you know who your target market is? If your answer to these questions are all positive, then it's going to be a lot quicker for you to become a leader in your chosen field.
2. Attraction marketing is about providing lots and lots of good content (often for free). In any industry, you have to regularly create good content to make yourself stand and rise among the others. You can apply this in whatever social media marketing platform you are using such as YouTube, Facebook, Twitter, LinkedIn, Google +, Blogs, etc. Just give your followers food content, day in and day out, and sooner or later you will become the go-to guy on your niche.
3. Attraction marketing is leading with value. It is about nurturing those who look up to you. It's about keeping the communication lines open, answering their questions, providing them with tools and resources, and providing them advice and solutions to their problems. This is network marketing so their success is also your success. What's really beneficial about this concept is that the better you are in nurturing your network, the more warm leads you receive through referrals made by your own followers.
If you are able to fully and effectively utilize all these social media marketing strategies, it won't be long before you will be perceived as a leader. Be reminded however that becoming a leader won't happen overnight. It will take some time before people will start noticing you. Once their eyes are upon you, what you need to do is nurture their attention by giving them what they want or need in the form of free content like articles, ebooks, training materials, software, etc. See to it that the content you provide are always of the best quality. As was stated earlier, with attraction marketing, you are not going to send pitches to people you don't know. Instead, these people will be going over to you and asking you details on how they can join your business. The concept is really simple. In searching for business opportunities, people are attracted towards people who are treated as leaders in their chosen niches. So this is exactly what you should do. Make yourself a leader and the people will start approaching you. If you keep on doing this, that's when people will start recognizing you as a leader. The power of social media marketing and attraction marketing put together will really bring your business to the next level and long term huge success.
